The CODEW Intelligence · Technology Intelligence

Last Updated | November 2026

Ecommerce Intelligence

The living database of ecommerce companies, marketplaces, platforms, and infrastructure

Ecommerce Intelligence is The CODEW's comprehensive ecommerce and online retail intelligence database — built to track the companies, platforms, marketplaces, logistics networks, payment systems, and technologies shaping how the world buys and sells online. It covers global marketplaces, direct-to-consumer brands, grocery and quick commerce, social commerce, B2B ecommerce, and the infrastructure that powers it all.

Ecommerce is no longer just online stores. It is marketplaces, logistics, payments, advertising, AI search, live commerce, subscriptions, and fulfillment — competing on price, speed, selection, and experience.

EDITORIAL MISSION

• Track the companies: Marketplaces, platforms, brands, logistics, payments, and enablers
• Identify the emerging players: Social commerce, quick commerce, AI shopping, live commerce, and new marketplace models
• Discover the technologies: AI search and recommendation, fulfillment automation, retail media, live shopping, and checkout
• Understand the competitive landscape: Marketplace vs. DTC vs. retail, global vs. local, speed vs. price vs. experience

Audience: Founders, operators, investors, retailers, brands, and analysts. Part of: The CODEW Intelligence — a main Intelligence, like Startup Intelligence, VC Intelligence, and Business Intelligence.

Industry Fundamentals

1. Ecommerce is a marketplace + logistics + payments system

Winning is not just a storefront. It is selection, price, fulfillment speed, returns, payments, and trust — all at once.

2. Take rate, logistics cost, and CAC decide survival

Marketplaces live on take rate. Brands live on margin after CAC, shipping, returns, and platform fees. Logistics is the moat — and the cost center.

3. Discovery is shifting from search to AI, social, and retail media

Search, social, live commerce, and AI agents are reshaping how products are found. Retail media — ads inside marketplaces — is now a core profit engine.

Core Technology and Market Themes

Marketplaces & Platforms Core

Global marketplaces, vertical marketplaces, B2B marketplaces, and marketplace infrastructure.

AI Shopping, Search & Recommendation Core

AI search, product recommendation, personalization, virtual try-on, AI agents, and conversational commerce.

Logistics, Fulfillment & Last-Mile Core

Warehousing, fulfillment, 3PL, last-mile delivery, same-day, quick commerce, returns, and reverse logistics.

Payments, Checkout & Retail Media High

Checkout, BNPL, wallets, cross-border payments, fraud, and retail media / sponsored listings.

Social, Live & Creator Commerce High

Social commerce, live shopping, creator storefronts, affiliate, and shoppable video.

Grocery, Quick Commerce & B2B High

Online grocery, quick commerce, food delivery marketplaces, wholesale, and B2B procurement.

Company Intelligence — All Companies

Official names only. Grouped by segment. This is the living directory — updated as companies launch, scale, merge, or exit.

Global Marketplaces

• Amazon
• Alibaba Group
• eBay
• JD.com
• Pinduoduo / PDD Holdings
• Temu
• Allegro
• Mercado Libre
• Rakuten
• Flipkart
• Shopee / Sea Limited
• Lazada
• Coupang
• Tokopedia
• Bukalapak
• OLX Group
• Carousell
• Zalando
• ASOS
• Farfetch
• Wayfair
• Overstock / Beyond, Inc.
• Groupon
• Wish
• DHgate
• AliExpress
• Taobao
• Tmall
• Meesho
• Snapdeal
• Nykaa
• Trendyol
• Hepsiburada
• Jumia
• Noon
• Souq / Amazon.ae
• Yandex Market
• Ozon
• Wildberries
• Avito

Ecommerce Platforms & Infrastructure

• Shopify
• WooCommerce / Automattic
• Magento / Adobe Commerce
• BigCommerce
• Wix eCommerce
• Squarespace Commerce
• Salesforce Commerce Cloud
• SAP Commerce Cloud
• Oracle Commerce
• VTEX
• Shopware
• PrestaShop
• OpenCart
• Medusa
• Commerce Layer
• Swell
• Shogun
• Replo
• Webflow Ecommerce
• Ecwid / Lightspeed
• Square Online / Block
• Stripe
• Adyen
• Checkout.com
• Klarna
• Afterpay / Block
• Affirm
• PayPal
• Shop Pay
• Bold Commerce
• Yotpo
• Klaviyo
• Attentive
• Gorgias
• Zendesk
• Algolia
• Searchspring
• Nosto
• Constructor
• Constructor.io
• Dynamic Yield / Mastercard
• Shopify Hydrogen

Direct-to-Consumer, Brands & Retail

• Nike
• Adidas
• Shein
• Temu
• Warby Parker
• Allbirds
• Casper
• Peloton
• Glossier
• Everlane
• Allbirds
• ThredUp
• The RealReal
• Poshmark
• Vinted
• Depop / Etsy
• Etsy
• StockX
• GOAT Group
• Stadium Goods
• SSENSE
• Revolve
• Boohoo Group
• PrettyLittleThing
• Missguided
• Fashion Nova
• H&M
• Zara / Inditex
• Uniqlo / Fast Retailing
• Decathlon
• Best Buy
• Walmart eCommerce
• Target
• Costco
• Home Depot
• Lowes
• IKEA
• Chewy
• Petco
• PetSmart
• Sephora
• Ulta Beauty
• Glossier
• Thrive Market
• ButcherBox
• HelloFresh
• Blue Apron
• Thrive Causemetics
• Birchbox
• Ipsy

Grocery, Quick Commerce & Food Delivery

• Instacart
• DoorDash
• Uber Eats
• Deliveroo
• Just Eat Takeaway
• GrabMart / Grab
• Foodpanda / Delivery Hero
• Swiggy
• Zomato / Blinkit
• Zepto
• Instamart
• BigBasket / Tata
• Blinkit
• Dunzo
• Amazon Fresh
• Walmart Grocery
• FreshDirect
• Weee!
• GoPuff
• Getir
• Gorillas
• Flink
• Glovo
• Rappi
• PedidosYa
• Meituan
• Ele.me / Alibaba
• Dingdong Maicai
• Missfresh
• Picnic
• Ocado
• Tesco Online
• Carrefour Online
• Aldi Online
• Lidl Online

Social, Live & Creator Commerce

• TikTok Shop
• Instagram Shopping / Meta
• Facebook Marketplace / Meta
• WhatsApp Business / Meta
• YouTube Shopping / Google
• Pinterest Shopping
• Snapchat Shopping / Snap
• Taobao Live
• Douyin Ecommerce / ByteDance
• Kuaishou Ecommerce
• Whatnot
• NTWRK
• Popshop Live
• ShopMy
• LTK
• Shopify Collabs
• Amazon Live
• TalkShopLive
• CommentSold
• Bambuser
• LiveMeUp
• Firework
• Caast
• Videowise

Logistics, Fulfillment & 3PL

• Amazon Logistics
• Shopify Fulfillment Network
• ShipBob
• ShipStation / Auctane
• Shippo
• Flexport
• Delhivery
• XPO Logistics
• FedEx
• UPS
• DHL eCommerce
• USPS
• OnTrac / LaserShip
• Veho
• UniUni
• Dropoff
• Roadie / UPS
• Shipt / Target
• Instacart Fulfillment
• Ware2Go / UPS
• Flowspace
• Deliverr / Flexport
• Stord
• Quiet Logistics
• Fulfyld
• Whiplash / Ryder
• Ryder Ecommerce
• GEODIS
• DB Schenker
• Maersk Ecommerce
• Cainiao / Alibaba
• JD Logistics
• Ninja Van
• J&T Express
• Flash Express
• LBC Express
• Entrego
• Ninja Van Philippines

B2B Ecommerce & Wholesale

• Amazon Business
• Alibaba.com
• Faire
• Handshake
• Udaan
• IndiaMART
• Thomasnet
• Grainger
• Uline
• MSC Industrial
• Fastenal
• Ferguson
• WebstaurantStore
• Sysco
• US Foods
• Zoro / Grainger
• Global Industrial
• Wayfair Professional
• CDW
• Insight Enterprises
• Shopify B2B
• BigCommerce B2B
• Adobe Commerce B2B
• OroCommerce
• TradeGecko / QuickBooks Commerce
• Ordergroove
• Balance
• Behalf
• NuORDER / Lightspeed

AI Shopping, Enablers & Emerging Players

• Perplexity Shopping
• OpenAI Operator / ChatGPT Shopping
• Google Shopping / AI Overviews
• Microsoft Copilot Shopping
• Amazon Rufus
• Daydream
• Phia
• Shop.app / Shop AI
• Monos
• Klarna AI Assistant
• Metacore
• Attentive AI
• Sidecar
• Pacvue
• Skai
• CommerceIQ
• Profitero / Publicis
• ChannelEngine
• Feedonomics
• GoDataFeed
• DataFeedWatch
• Channable
• ReturnGO
• Loop Returns
• Narvar
• Happy Returns / PayPal
• Returnly / Affirm
• Parcel Perform
• AfterShip
• Route
• Wonderment
• Malomo

Strategic Analysis

• Who owns discovery — marketplace search, social, or AI agents?
• Who owns fulfillment — marketplace logistics, 3PL, or store-as-warehouse?
• Can DTC brands survive rising CAC, platform fees, and returns — or does marketplace win?
• Will quick commerce consolidate — or does grocery stay local and low-margin?
• Where does retail media end and marketplace neutrality begin?

Watch Integration

Ecommerce Intelligence connects to Ecommerce Watch — daily tracking of marketplace moves, platform updates, logistics deals, payment launches, and retail media shifts. Intelligence explains structure. Watch tracks motion.

Related Intelligence

• Fintech Intelligence — payments, BNPL, wallets, checkout
• AI Systems Intelligence — AI search, agents, recommendation
• Cloud Computing Intelligence — ecommerce infrastructure
• Startup Intelligence — ecommerce startups, funding, DTC
• VC Intelligence — ecommerce investors, deals, funds
• Business Intelligence — retail, consumer, and marketplace economics

The CODEW Lens: Ecommerce is not about selling online. It is about owning discovery, fulfillment, and trust — at the same time, at scale, at a margin that survives.